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ERGO to be the exclusive insurance partner of Miles & More


From March, Miles & More members can earn award miles with ERGO

Media Information, 28.01.2021

ERGO and Miles & More have entered into a strategic sales and marketing cooperation. The partnership takes effect in March 2021. 

ERGO news

With the new cooperation ERGO will become the exclusive partner of the Miles & More awards programme for the sale of insurance products. From March, Miles & More members can earn valuable award miles after buying insurance products and also, for the first time, for insurance consultations. These advice sessions are being offered by selected sales partners across the country. The option of collecting miles when buying insurance products online is planned to be added at a later date.

Jens Parthe, Member of the Board of Management of ERGO Beratung und Vertrieb AG and responsible for cooperation management, is delighted with the new partnership: “We are specifically seeking long-term, strategic partnerships that will enable us to introduce our products to new target groups and generate high-quality leads for our sales force. With Miles & More, we have teamed up with a strong partner who will help us achieve this ambition and further expand our business.”

ERGO will benefit from the new cooperation with Miles & More by gaining access to a discerning, premium-segment target group. Miles & More members receive targeted online and offline communications with specially selected service and product offerings that have the added benefit of allowing members to collect award miles.

For Miles & More, the cooperation offers substantial added value for the programme’s members, as well as access to ERGO’s broad sales network and the insurer’s online sales capabilities.

Armin Czapla, Senior Director Financial Services & Innovations at Miles & More: “We are continuously and consistently expanding the Miles & More programme outside the travel chain. In finance and insurance, we are now complementing our portfolio with ERGO as an exciting new partner. Our Members can thus set up their insurance portfolio professionally and also earn miles in the process. This will make our offer even more attractive in future.”

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Jens Parthe

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For further information, please contact:

Dominik Lauter

ERGO Group AG
Media Relations

Tel +49 211 477-2866
dominik.lauter@ergo.de
mediarelations@ergo.de

About the ERGO Group AG

ERGO is one of the major insurance groups in Germany and Europe. Worldwide, the Group is represented in around 30 countries and concentrates on Europe and Asia. Four separate units operate under the umbrella of the Group: ERGO Deutschland AG, ERGO International AG, ERGO Digital Ventures AG and ERGO Technology & Services Management AG. German, international, direct and digital business as well as the global management of IT and technology services are combined there.
About 38,000 people work for the Group, either as salaried employees or as full-time self-employed sales representatives. In 2019, ERGO recorded a total premium income of 19 billion euros and rendered benefits to customers (gross) of 17 billion euros. ERGO is part of Munich Re, one of the world's leading reinsurers and risk carriers.
More at www.ergo.com

About Miles & More

Miles & More is Europe’s leading frequent flyer and awards programme. More than 25 years of experience and cooperations with 300 partners across the globe make Miles & More GmbH, the operator of the programme, an expert in approaching individual customers and ensuring their loyalty. Members have the opportunity to earn and redeem Miles & More award miles when flying and with high-quality brands anchored in many important areas of life. With flight awards as its linchpin, the Lufthansa WorldShop and numerous hotel and rental car partners, Miles & More is strongly positioned along the entire travel chain. The Miles & More credit card also enables members to easily earn award miles in everyday life. In the core markets of Germany, Austria and Switzerland in particular, the programme’s partners benefit from access to a discerning target group: Miles & More members can be targeted with content according to their individual preferences. Miles & More GmbH was founded in 2014 as a wholly owned subsidiary of Deutsche Lufthansa AG in Frankfurt.
More at www.miles-and-more.com.

Disclaimer

This media information contains forward-looking statements that are based on current assumptions and forecasts of the management of ERGO Group. Known and unknown risks, uncertainties and other factors could lead to material differences between the forward-looking statements given here and the actual development, in particular the results, financial situation and performance of our Company. The Company assumes no liability to update these forwardlooking statements or to conform them to future events or developments.

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